Institute of Paloenvironment and Heritage Conversation

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    Post Crisis Recovery of Star Rated Hotels in Mekelle and Its Challenges
    (Mekelle University, 2025-01-28) Tesfay Abraha G/slassie
    The dual challenges of the COVID-19 pandemic and civil unrest have significantly affected the hospitality sector in Mekelle, Ethiopia. This research primarily aims to investigate the postcrisis recovery of star-rated hotels in Mekelle and identify the challenges encountered in the wake of war and the pandemic. Employing a mixed-methods approach, the study distributed 70 self-administered questionnaires to hotel Professionals owners and industry experts across various star-rated establishments. The sample size was determined using Purposive sampling to ensure representativeness. Primary data were gathered through these questionnaires, while secondary data were obtained from organizational reports and relevant academic literature. Data analysis utilized simple descriptive statistics, including frequency and percentage. The findings indicate that both the pandemic and civil unrest have resulted in substantial declines in hotel revenue, increased unemployment, shifts in consumer preferences, and a significant disruption of the recovery trajectory within the hospitality sector. The study underscores the critical need for hotels to prioritize the safety and security of both employees and guests. Furthermore, it advocates for strategic diversification of services and the implementation of adaptive operational frameworks to effectively navigate the complexities of recovery. This research offers valuable insights into the resilience of star-rated hotels in Mekelle amidst unprecedented challenges, laying the groundwork for future strategies aimed at promoting recovery and sustainability in the hospitality industry
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    ASSESSMENT OF THE CHALLENGES FOR THE DEVELOPMENT OF THE TOURIST ATTRACTIONS SITES: THE CASE OF GAMBELLA TOWN
    (Mekelle University, 2025-02-28) CHUOL GATLUAK KEAT
    This study objective is assessing the challenges that hamper the development of tourist attractions in Gambella town. The premise for this research problem is that though Gambella town is endowed of multiple tourist attractions which include natural and manmade tourist sites. Tourist sites in Gambella is in miniature comparing to its potential and challenges of tourist resources are not studied yet. In order to assess such challenges the researcher had selected three prominent tourist attractions which include manmade and natural tourist attractions sites. These sites are the Baro/Openo Bridge, Baro/Openo River and Ter-jueni/Jejebe broken stones. So as to analyze the aforementioned research problem the researcher had set specific research questions on the factor that challenges the development of tourist attractions precede to issues that need to be done for their development in the study area. This study has used a descriptive and exploratory research design. To answer these questions the researcher had deployed an inclusive respondents that includes host community of the destination, staffs from Gambella culture and tourism bureau, hotel managers and Gambella University instructors from the department of tourism and hotel management. The research has used a questionnaire, interview, document analysis and flied observation to collect data. The researcher has used non-probability sampling which include purposive and snow ball sampling and finally set 24 sample size or informants for questionnaire. For the interview, the researcher had selected 12-24 representative interviewees using purposive sampling. Data collected quantitatively was analyzed using SPSS software (version 16) and described using frequency, tables, graphs and charts. Data collected qualitatively was also analyzed qualitatively. On the base of the data interpretation the researcher concludes that the factors that affect the development of tourist attraction sites were; political instability, lack of marketing and promotion policy in the destination, absence of community involvement in the development, inhospitality of the residents in the area, lack of knowledge and awareness of host about the importance of tourist attractions, lack of infrastructure services in the town, absence of tour guides, absence of travel agents, tour operators, lack of quality accommodation services, low in government interference in the affair, and lack of security, safety as well as availability of crime in the destination. To alleviate these challenges all tourism stakeholders must work to improve the infrastructural services, accommodation services, transportation services, abolish the political instability in the region as whole, government must take action in those area where safety and security were not good. To the totality of this study, researcher comes up with premise that all tourism stakeholders must abolish those challenges.