Department of Business Management

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Author: search.filters.author.ZHENG WENQINSubject: search.filters.subject.Organizational Performance

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    Strategic Leadership in the Transformation from Traditional Bathroom Manufacture to Smart and Healthy Living Solution Provider: A Case Study of Bolina Group
    (Mekelle University, 2025-11-28) ZHENG WENQIN
    This study investigates the role of strategic leadership in guiding the transformation of Bolina Group from a traditional bathroom manufacturer to a provider of smart and healthy living solutions. It focuses on understanding how leadership practices influence organizational strategy, structure, processes, technological adoption, employee engagement, and overall performance during this transformation. A case study design was employed, collecting data through structured questionnaires distributed to 168 employees across key job categories, complemented by semi-structured interviews with management and technical staff. The study examined constructs including Transformational Leadership, Adaptive Leadership, Visionary/Entrepreneurial Leadership, Organizational Culture, Technological Readiness, Smart and Healthy Living Product Adoption, and Organizational Performance. Reliability tests using Cronbach’s Alpha confirmed that all measurement scales were internally consistent and suitable for analysis. Findings reveal that strategic leadership is a critical driver of organizational transformation. Transformational, adaptive, and visionary leadership practices significantly influence the adoption of smart and healthy living solutions, foster innovation, enhance employee engagement, and improve overall organizational performance. Additionally, a supportive organizational culture and strong technological readiness were identified as key enablers that amplify leadership effectiveness in driving change. The study concludes that effective strategic leadership, supported by an enabling organizational environment, is essential for navigating complex transformations and sustaining long-term competitiveness. Recommendations include strengthening leadership development, enhancing organizational culture, investing in technological readiness, and continuously monitoring transformation initiatives to ensure alignment with strategic objectives.